The role of chatbots in e-commerce has become increasingly significant. These AI-driven virtual assistants are revolutionizing how businesses interact with their customers, offering real-time support and improving the overall shopping experience. But what exactly is the role of chatbots in e-commerce, and how do they enhance customer satisfaction? Understanding Chatbots in E-commerce Chatbots are software applications that simulate human conversation through voice commands or text chats. In e-commerce, they are primarily used to assist customers in navigating websites, answering queries, processing orders, and providing personalized recommendations. By leveraging AI and machine learning, chatbots can understand and respond to customer inquiries...
