From Impossible to Inevitable: How SaaS and Other Hyper-Growth Companies Create Predictable Revenue: 2nd Edition
Hello there, business owners! Are you looking for a way to take your business to the next level? Do you want to achieve hyper-growth and create predictable revenue streams? If so, then you need to get your hands on “From Impossible to Inevitable” by Aaron Ross and Jason Lemkin.
This book is a must-read for anyone who wants to grow their business, especially those in the SaaS industry. Ross and Lemkin are experts in their field, and they’re sharing their insights and strategies with you. Let’s take a closer look at what this book has to offer.
Who is this book for?
This book is for business owners who want to achieve hyper-growth and create predictable revenue streams. It’s especially useful for those in the SaaS industry, but the strategies outlined in the book can be applied to any business. Whether you’re just starting out or you’re already established, this book has something for you.
What does this book teach?
“From Impossible to Inevitable” teaches you how to achieve hyper-growth in your business by following a series of principles and strategies. The book covers a range of topics, including:
- How to create a predictable revenue model
- How to build a sales team that can scale
- How to create a successful outbound sales process
- How to build a culture of accountability and success
- How to create a growth plan that works
The book is packed with case studies and real-world examples of companies that have successfully achieved hyper-growth by following the strategies outlined in the book. For example, the book talks about how Salesforce.com used outbound sales to generate $100 million in revenue in just a few years.
Another example is how Zenefits, a cloud-based software company, grew from zero to $20 million in annual recurring revenue in just two years by implementing a successful outbound sales process.
The book also talks about how to create a culture of accountability and success. One example is how HubSpot, an inbound marketing and sales software company, created a “culture code” that outlines the values and behaviors that are expected of employees. This has helped the company create a culture of accountability and success that has contributed to its hyper-growth.
Why is this book so helpful?
This book is so helpful because it provides practical advice and strategies that actually work. Ross and Lemkin have been there, done that, and they’re sharing their insights and strategies with you. They know what it takes to achieve hyper-growth and create predictable revenue streams.
The book is also very inspiring. It’s filled with quotes that will motivate you to take action, such as “In order to make the impossible inevitable, you need to find a way to do what’s hard first.”
The book is also very easy to read and understand. The authors use simple language and provide clear examples that make it easy to apply the strategies to your own business.
Conclusion
“From Impossible to Inevitable” by Aaron Ross and Jason Lemkin is a must-read for anyone who wants to achieve hyper-growth and create predictable revenue streams in their business. The book provides practical advice and strategies that actually work, and it’s filled with inspiring case studies and real-world examples.
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